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The platform that makes direct-store delivery work at scale. You'll wonder how you ever did it before!
Trusted by America's top grocers from 1 location to 150+.
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DSD from local producers is what makes your shelves unique, but running dozens of small vendors through paper invoices isn't a program, it's a liability.
Customers crave uniqueness, variety, and freshness. A vibrant local category is the edge your competitor can't replicate.
Local Line cuts the admin overhead so the margin you negotiated actually reaches the bottom line.
Every vendor you vet and onboard lives in Local Line, creating a program that compounds every month.
Local Line fits how grocers actually buy — from chain-wide category programs to a single store working with nearby farms.
"Local Line cut down 90% of the time we used to spend onboarding new suppliers. You log in, select what you need from your approved list, and you're done."
Tom Sulski, Category Manager, Tops Friendly Markets
"With Local Line, I can now place more precise orders, which has allowed me to better monitor inventory and make more informed decisions about what to order next."
Bryce Skinner, Green Top Grocery
From new vendor onboarding to store-level receiving to monthly AP, Local Line handles the whole DSD workflow.
Browse by region, category, and certification. Every producer is retail-ready with case sizing, labels, and insurance documentation.
Each store orders from its approved vendor list. Category managers see every order in real time. No more reconciling hand-written invoices and petty cash payouts to figure out what was delivered.
Every order generates a matched invoice on the vendor's negotiated terms, ready for AP. Generate clean data your ERP can ingest.
50+ reports built for DSD retail. The data you bring to the category reset when you're asking for more shelf space.
A DSD platform built for central sourcing and store managers.
Vendor contacts, COIs, and food safety docs all in one record. Onboard a new producer in minutes. Pull a complete vendor file in seconds. Run your DSD like a category, not a side project.
Standing orders and one-off restocks tied to each store's schedule. Stores order with confidence. Vendors deliver on time. Receiving knows what's coming before the truck arrives.
Every order generates a linked invoice on the vendor's terms with a full audit trail. Ready to flow into your ERP instead of stacking up in the back office.
Sell-through by SKU. Vendor fill rate. Local spend by store. The retail metrics you actually need to defend the program at the next category review.
COIs, GAP audits, organic certs, traceability records — stored per vendor and pulled on demand. When the FSQA team walks in, you're already done preparing.
Connect to your ERP, scan-based POS, and AP system so DSD data flows where it's supposed to. No duplicate keying at the back office. No mystery invoices at month-end.
Tops Friendly Markets runs a local program across 150+ stores. Roche Bros. carries 400+ local SKUs across the chain. Green Top Grocery cut shrink and built vendor relationships their shoppers can taste. None of this happens through a distributor catalog, it happens on Local Line.
"Local Line bypasses the traditional distribution channels and allows us to get products directly from the local farmer to each of our locations. It gave us access to products we didn't previously have the ability to buy."
Jason Corriveau, Roche Bros. Supermarkets
Local Line is the operating layer underneath your local program. We back it with onboarding, retail-fluent support, and a roadmap shaped by the grocers who use us daily.
“Local Line cut down 90% of the time we used to spend onboarding new suppliers. It's a huge relief. You log in, select what you need from your approved list of suppliers, and you're done. It's faster, cleaner, and you don't lose track of what's been ordered."
Tom Sulski, Category Manager, Natural & Organic, Tops Friendly Markets
A real implementation team gets your buyers, your stores, and your vendors set up — not a help article. We're live in weeks, not quarters.
Our support team understands DSD, scan-based trading, planogram resets, and food safety compliance. They speak your language — not generic procurement-speak.
Some of Local Line's best features came directly from grocery category managers and store buyers. We ship what retail actually needs — and we move fast when the need is real.
We migrate your existing DSD vendors onto the platform so your team isn't doing change management on top of their day job.
"Local Line cut down 90% of the time we used to spend onboarding new suppliers. It's a huge relief. You log in, select what you need from your approved list of suppliers, and you're done. It's faster, cleaner, and you don't lose track of what's been ordered."
"Local Line bypasses the traditional distribution channels and allows us to get products directly from the local farmer to each of our locations."
"With Local Line, I can now place more precise orders — allowing me to better monitor inventory and make smarter decisions about what to carry."
"Local Line has completely transformed our local sourcing — better communication with producers, reduced waste, and a fresh produce program that finally runs the way we want it to."
Local Line is a farm-to-fork commerce platform for local food buyers and suppliers. Our E-commerce Platform helps farms, producers, food hubs and farmers markets sell to their customers and manage all their operations in one place. Our Sourcing Platform helps grocers, restaurants, and distributors buy direct from local farms.
Local Line connects you with a wide network of local and regional farms, food hubs, and specialty producers. Instead of juggling multiple calls and emails, you can browse supplier catalogs in one place, compare product availability, and discover unique items that resonate with today’s shoppers. This helps you differentiate from competitors and keeps your shelves stocked with fresh, in-demand products.
Local Line integrates with ERP, OMS, and POS systems. You can learn more about our integrations here.
Local Line consolidates all your supplier relationships into a single platform. You can manage orders, track deliveries, and organize invoices from different producers in one dashboard. This not only reduces administrative work but also makes it easier to maintain strong, reliable supplier partnerships while keeping operations running smoothly.
Yes! You can set up your existing suppliers on Local Line and manage all your sourcing through our software. Your suppliers will be given their own Local Line supplier account to upload their inventory and manage incoming orders.
DSD infrastructure for grocers who want a local program their merchandising team, store managers, and AP department all actually like.
Free onboarding · No setup fees · Cancel anytime
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