CRM Software for Farms and Food Hubs

Build a Loyal, Repeat Customer Base for Your Farm

Grow lasting customer relationships with Local Line's all-in-one CRM solution, designed to help farms and food hubs streamline customer management and drive repeat sales.
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Local Line Farmer smiling at repeat customer

CRM Dashboard

See purchase history, last fulfillment, price lists, email status, store credit, and payments in one view. Filter and log orders, segment customers, and send targeted messages to boost loyalty.

Store Credit

Assign and enable customers to manage store credit balances. Store credit is great for CSA's, for improving cashflow, and for managing small day to day debit/credit adjustments.

Marketing & Communications

Use your CRM data to segment customers, send targeted campaigns, schedule emails, track engagement, and view key email metrics, all without leaving Local Line.
Customer Management dashboard user interface
CRM for Farms, Food Hubs & Food Co-ops

The CRM of Your Dreams

Keep all your customers in one place. Quickly see which customers are assigned to which price lists, their status, and when they've last ordered through Local Line. Take bulk actions by selecting multiple customers at once, and assign them to price lists, edit Store Credit, or send them an email. You can even log orders on their behalf from the Customers tab.
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Premium Feature

Store Credit

Store Credit is a flexible feature that allows customers to maintain their own store credit balances for your store. Customer can buy store credit, or you can assign it to them. This feature is used to accomplish a variety of outcomes including CSA subscription billing, on-farm cashflow improvement, and refunds/order adjustments.
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Local Line user applying store credit to her order at a market
Customer Management dashboard user interface
communications Dashboard

Email Marketing Hub: Built into Local Line

Send the right message to the right customers at the right time. Use your CRM data to segment audiences and create targeted campaigns such as weekly order reminders, seasonal promotions, or thank you notes for loyal customers. Schedule emails in advance, track engagement, and keep your brand top of mind without leaving Local Line.

View key email metrics including delivery, open rate, click rate, and bounce rate for all your scheduled emails in the Communications tab.
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Overview of CRM Features

Full-Service Features for You and Your Customers

Used by all types of farms selling all types of products, our CRM can accommodate all types of workflows. No matter what you grow or who you sell to, Local Line will make managing and communicating with customers a breeze.
Easy to Access Customer Data
All your customers in one place. Easily see all your customers at a glance or leverage filters to segment all your CSA members, wholesale customers, or customers in a specific region.
Bulk Actions
In your Customers table, take bulk actions like updating store credit, assign to a price list, invite, send email, or add tags.
Premium Feature: Store Credit
Store Credit lets you assign credit to individual customers they can use to shop with you, making it easy to manage buy-down CSAs, offer promotions, and process refunds or order adjustments. Add it for $9/month to your Core plan. Included in Premium and up.
Email Marketing Built into Local Line
No need for additional email marketing tools. Create automated emails for price list subscribers or, send one off emails to individuals or segments.
Communications Hub
The Communications tab will allow you track all outgoing emails, customer subscription settings, and view important email metrics per email such as, delivery, open rate, click rate, and bounce rate. 
Customer Reports and Insights
In the Reports tab, view all important customer reports such as top customers, retention, sales by customer, city, and by state, and all outstanding store credit.
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Testimonials

Hundreds of customers to manage?
No problem!

Local Line is trusted by thousands of farmers and food hubs around the world. See what they have to say about Local Line's subscription feature.
“We've been really impressed with the people behind Local Line. It's really focused on agriculture and what we're doing which is really handy. Anytime you're asking for support, there's always someone there. They're speaking our language, they know farming. They know the platform really well.”
Testimonial from River Bottom Family Farm
Laura and Ray
River Bottom Family Farm
"Having customers be able to order online is huge. Last year, we didn’t even have a credit card feature for most of our CSA members. We had to rely on people seeing our advertising, then remembering to go home, write a check, and send it in the mail. This has made it a lot easier for your customers and us! "
Testimonial from Spur Hollow Farm
Jeff
Spur Hollow Farm
Support

Frequently Asked Questions about CRMs for Farms and Food Hubs

What is a CRM?
A CRM, or Customer Relationship Management system, is a technology for managing all your business’ relationships and interactions with current and potential customers. It helps you stay connected to customers, streamline processes, and improve profitability by organizing and analyzing customer information in one centralized platform.
Can I manage store credits and order reminders using the CRM?
Yes. Local Line’s CRM supports features like store credit, order status tracking, and automated order reminders to enhance customer experience and loyalty.
Does Local Line’s CRM support food subscription and produce subscription management?
Absolutely. It includes tools tailored for food and produce subscription management, allowing you to create recurring orders, configure frequencies, and monitor subscription details all within the platform. Learn more about Local Line's Subscriptions and Box Builder features.
Can I segment customers and offer unique pricing using CRM?
Yes. You can segment customers based on their type (retail, wholesale, CSA, etc.) and assign unique price lists or customized packages accordingly.
Can I manage an unlimited number of customers?
Yes. You can add and manage unlimited customers within Local Line’s CRM without restriction.
Is it possible to send bulk or scheduled emails to customers?
Yes. Local Line’s CRM allows you to send bulk email campaigns, including scheduled or one-off messages, helping you stay in touch with different customer groups.
Are there analytics or reporting tools related to customer behaviour?
Yes. Local Line’s CRM includes reporting capabilities that provide insights into shopping patterns, top customers, top sales by region, cart abandonment, and customer engagement levels, which allows you to optimize your marketing and retention strategies.
How does Local Line integrate with other tools?
Local Line can be integrated with apps like QuickBooks, AirTable, and Mailchimp. This ensures data synchronization across platforms, reducing manual entry and boosting efficiency. Learn more about possible integrations with Local Line.
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Got 5 Minutes? We'll Call You!

Ready to learn more about Local Line but not sure you need a full demo? Request a call from our team! We will call you to answer your questions and tell you how Local Line can improve your business.

If you're ready to see our platform in action, book a private 30 minute demo!
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Local ecommerce platform for selling produce
All your business needs under one roof

Our Suite of Farm-Focused Features

Go beyond traditional farm software packages with our online platform, tailored to empower farms, producers, and food hubs in selling produce, meat, and perishable goods direct to customer (DTC).
E-commerce
Subscriptions
Price Lists
Inventory Management
Box Builder
Invoices & Payments
Fulfillment
Point of Sale
Reports & Insights
CRM
Vendor Management
Discover
Integrations
Website Builder

Spend more time in the field and less time in the office.

Start growing your sales by 23% year over year with Local Line.
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